About Me

Who I Am

Hello Dear Readers,

I am Sherif Benhawy.

 

Professional wise, I am a veteran marketer, market researcher, data scientist, and business analyst – for over twenty-five years – across multiple fast-moving-consumer-goods categories, across multiple continents.

I hold two master degrees; one of which is Master of Business Administration at the University
of Roehampton, London. Besides, I am a certified Data Science and Business Analysis professional. 

 

In addition, I am a University Guest Speaker – MBA and Seniors of marketing undergraduates – I speak about Marketing and Business Strategy. I am also Advisory Board Member.  

 

On the other side of the spectrum, I am a writer – a published author. Three published books, so
far. I have published two thesis-alike books in marketing, social media, and consumer behavior case studies. I, also, am an Academia member, and have contributed with academic papers for marketing and brand management. My work has been cited and referenced in several academic papers.

My latest, and third book is MINDS IN BATTLE. It’s a novel-based self-help story! I blended the two genres.  

 

Writing has always been my passion; since childhood, in fact – amongst other passions like travel, music, reading, and playing tennis.

However, my first encounter with writing was French poetry – at school. First, I used to write during French language classes; then, gradually, it grew into a habit, that I started to write during all classes, – that’s where inspiration had always hit me most! And once I was home, I started jotting them down in my notebook.  

Why French in particular? First, because I am a French college graduate, Cairo, Egypt – where all subjects were in French language. Second, because I adore the French language. And that was where the French language and I had developed a bonding ever since. French was, and still is, my favourite language. Though all my writing is now in English. I
still read, and sometimes write, too, in French…but not published, though.  

 

I genuinely believe that words can, not only change the world, but turn around peoples’ lives, too…only if those words speak to their minds, and if they reflect well on the person’s real life experience. Somehow readers can find and discover their inner selves through words.

 

Flick through the pages of my website to discover more, and leave a comment – if you would like.